TagEasy

TagEasy tracking audit

71out of 100

theverge.com

Needs attention

Mostly there (WordPress) (running 1 ad pixel), but missing Consent Mode v2 drops the score.

WordPressGA4GTMMeta Pixel
Audited Sep 15, 2026Visit site
audited byTagEasy
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Vendors detected (3)

Across the homepage HTML and the GTM container (if one is loaded). Grouped by category.

Ad pixels
Meta Pixel
Analytics
GA4GTM

Top 46% of WordPress sites we've audited

Across 46 audited WordPress domains, the median score is 71. theverge.com sits above the median by 0 points.

What we found

  • Consent Mode v2

    Fail

    No Consent Mode v2 signals detected. Required for EU traffic since March 2024.

    How TagEasy helps: TagEasy audits your container against Consent Mode v2 + flags ad tags missing the signal.

  • TikTok Pixel

    Warn

    No TikTok Pixel — fine if TikTok ads aren’t part of your stack.

    How TagEasy helps: TagEasy auto-configures the TikTok Pixel if you need it.

  • Google Ads conversion

    Warn

    No Google Ads conversion tag detected — fine if you don’t run Google Ads.

    How TagEasy helps: TagEasy auto-configures Google Ads conversions on the goals step of the wizard.

  • Tracking script weight

    Warn

    229.5 KB of tracking scripts on this page — Lighthouse penalises pages above 200 KB.

  • Single GA4 property

    Warn

    3 different GA4 measurement IDs detected on the same page. This is sometimes intentional (parallel reporting), more often a misconfig that fragments your data.

    How TagEasy helps: TagEasy's tag inventory flags duplicate vendor IDs across your sites.

  • GA4 measurement ID

    Pass

    Found G-FVWZ0RM4DH (+2 more).

  • GTM container

    Pass

    Container GTM-WQ5FM5W is loading.

  • PII in URL

    Pass

    No emails or phone numbers detected in the URL.

  • Meta Pixel

    Pass

    Meta Pixel is initialised.

  • GTM debug mode

    Pass

    No GTM debug/preview parameters exposed.

  • HTTPS

    Pass

    Page served over HTTPS — tracking pixels can set secure cookies and Consent Mode v2 works correctly.

  • Consent banner

    Pass

    A consent-management platform (OneTrust / Cookiebot / etc.) is loading on this page.

  • DataLayer initialised

    Pass

    The page initialises `window.dataLayer` — standard GTM-ready foundation.

  • Tracking on deep pages

    Pass

    Tracking is consistent between the homepage and /2024/4/9/24125089/fairbuds-fairphone-n… — the same GA4 property loads on both.

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