TagEasy sets up GA4, Meta, Google Ads, and TikTok in about five minutes, then watches every event around the clock. When a tag stops firing, you get the alert before your ad budget pays for it.
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Free forever for 1 site · 14 days of Business features included · No credit card
Conversion funnel (last 7d)
view_item4,820add_to_cart1,240↑2%begin_checkout412↓18%purchase187↓21%Revenue reconciliation
GA4 vs orders mismatch
GA4 reports 187 purchases. Your order system shows 224. The 16% gap started 3 days ago — likely the purchase event isn't firing on express checkouts.
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Built for stores, lead-gen sites and agencies
Forms, signups, demo requests, phone calls. The wizard wires each one to GA4 and your ad platforms as a conversion, then watches that the events keep arriving after every deploy. No GTM knowledge, no developer.
Shopify, WooCommerce, BigCommerce, Magento or a custom cart. A broken purchase event looks exactly like a bad ad campaign, so TagEasy reconciles tracked revenue against real orders every day and alerts you the moment they drift apart.
Audit every client site in one run, see which ones broke overnight, and send white-label reports. One setup you repeat across the whole roster instead of rebuilding it per client.
How it works
Most teams stitch this together from GTM, a monitoring script, and a consultant. TagEasy is the three of them in one product.
Answer a few plain-English questions. TagEasy writes the GA4, Meta, Google Ads, and TikTok tags, publishes them into your own GTM container, and confirms the first real event arrives. About five minutes.
Every event gets a baseline. A scripted browser walks your checkout or signup flow every hour. Revenue or leads are reconciled against your system of record every day. Your container is audited for consent and leaked personal data.
When a tag stops firing, Slack or PagerDuty gets the alert, and the AI points at the recent change that most likely caused it. You fix it before the ad budget notices.
Anomaly alerts
Synthetic journeys
Container audits
Free · No signup
Four things you can use right now, with no account.
Shows every dataLayer push on any page and which of your tags fired on it. Find the broken purchase tag in 30 seconds instead of an afternoon.
Paste any URL, yours, a competitor's, or a client's, and get a shareable scorecard built from 17 tracking checks. Every finding has an AI explanation one click away.
How every audited site scores: median score, Consent Mode v2 adoption, and vendor share, broken down by platform such as Shopify, WordPress, and Webflow. Open data that updates as audits run.
Three read endpoints: the latest audit for any domain, the aggregate benchmarks, and an embeddable SVG score badge. Use them from any dashboard or status page. No API key, 60 requests an hour per IP.
Pricing
Every new account gets 14 days of Business features free, no card needed. Change or cancel any time.
One site, set up and verified. Free forever.
Alerts the moment tracking breaks, for up to 3 sites.
Billed annually at $590
Server-side tagging, AI co-pilot, and revenue reconciliation for teams that run on paid traffic.
Billed annually at $1,790
Every client site in one workspace, with white-label reports.
Billed annually at $3,490
SSO, SLAs, and a dedicated CSM for large networks.
Billed annually at $8,990
For unlimited domains + custom SLAs. Dedicated CSM, custom contract.
FAQ
Pick a topic. We've probably covered it.
TagEasy is a tag-management platform that sets up conversion tracking across GA4, Google Ads, Meta, and TikTok through a guided 6-step wizard, then monitors it so breakage gets caught before it costs orders. It combines the setup work (generating and publishing GTM tags), the monitoring work (drift detection, synthetic journeys, anomaly alerts), and the audit work (Consent Mode v2, PII scanning, duplicate pixels) that would otherwise need three separate tools plus a consultant.
TagEasy has a free plan covering 1 website and 10,000 events per month with no credit card required. Paid tiers start at $59/month billed monthly, or $49/month billed annually, and add more sites, higher event volume, container audits, server-side tagging, and alerting; the Agency tier adds white-label client reporting and multi-client management. Current pricing for every tier is listed at tageasy.io/pricing, and all paid plans carry a 7-day money-back guarantee.
Google Tag Manager delivers tags; it does not tell you when they break. GTM has no concept of a tracking plan, no drift detection, no alerting, and no audit of whether your tags respect consent. TagEasy publishes into your own GTM container — it does not replace it — and adds the layer GTM has never had: a specification of what should be tracked, continuous comparison against what your live site is actually doing, and a page to whoever is on call when the two diverge.
TagEasy is built for three groups: online stores on any platform (Shopify, WooCommerce, BigCommerce, Magento or custom) that need GA4 and ad-pixel tracking to stay correct without a dedicated analytics hire; lead-gen, SaaS and content sites whose ad bidding depends on form, signup and call conversions they cannot currently verify; and agencies managing tracking across many client sites who need bulk health scans and white-label reporting. It assumes no prior GTM knowledge — the wizard generates the tags — but does not get in the way of people who have it.
Most sites go from sign-up to a first tracked event in about 5 minutes. The wizard is 6 steps: confirm your site, connect Google, pick your goals, choose quick-start events, configure e-commerce if relevant, then install a snippet. TagEasy watches your live dataLayer and confirms the moment real events arrive, so you know it worked before you leave the flow rather than checking GA4 the next day.
No. TagEasy configures and monitors the tracking that feeds GA4, Meta, Google Ads, and TikTok — those platforms still store and report your data. TagEasy owns the layer above them: what should be sent, whether it is being sent correctly, and what to do when it stops.
Yes. TagEasy generates server-side tagging configurations and forwards events server-to-server to GA4, Meta (Conversions API), Google Ads, and TikTok, including the event_id deduplication that stops browser and server events being counted twice. It also handles the parts teams usually get wrong on their own: hashed-identifier normalisation, consent gating on the server path, and monitoring so a dead server container raises an alert instead of silently dropping conversions.
Not necessarily. TagEasy can generate standalone GA4 tracking code if you don't want GTM. We recommend GTM for flexibility — you can create a free account at tagmanager.google.com and connect it during setup.
Partway through the wizard you get two snippets (one for <head>, one right after <body>) with platform-specific instructions for WordPress, Shopify, Squarespace, and more. Installing early lets TagEasy show live events while you finish configuring.
Yes. If you already have a GTM container, you can import our generated configuration as a new workspace or merge specific tags and triggers. We export the container JSON for direct import into GTM.
Dedicated guides and platform-aware install steps for Shopify, WordPress, WooCommerce, BigCommerce, and Webflow — plus a generic option that works on Squarespace, Wix, or any custom site via raw HTML snippets.
Yes. /api/v1 is a versioned REST surface authenticated by per-user API keys (Bearer token in the Authorization header). Each key is scoped to one organization and one permission tier — read-only by default, or read+write for scripts that need to mutate. Available on every plan, including Free; create + revoke at /settings/api-keys. Hit GET /api/v1 for the discovery doc, GET /api/v1/whoami to verify a key, then list endpoints for sites and events. Cross-tenant access returns 404, not 403, so the surface can't be enumerated.
Our code supports Google's Consent Mode v2 and respects consent signals. You still need a cookie banner, but TagEasy also audits your live GTM container for tags firing without consent and ad tags missing v2 signals.
Yes. Container audits include a PII scan that checks your dataLayer and URL params for email addresses, phone numbers, and other identifiers being passed to GA4. We flag each leak with a recommended fix.
TagEasy is built to be operated compliantly and is designed not to collect visitor personal data itself: the audit engine stores per-check results and vendor lists, not page contents, and the PII scanner exists specifically to flag personal data leaking into your analytics. Compliance is still shared — you need a consent management platform and a lawful basis for your own processing. TagEasy supports that side by auditing your live container for tags firing without consent and for missing Consent Mode v2 signals. Full details are at tageasy.io/trust and tageasy.io/privacy.
Yes. Cancel any time and keep access until the end of your billing period. Your configurations and code remain accessible — you just can't make new changes.
You'll be prompted to upgrade — we never charge you automatically. You stay in control of when (and whether) to move to a higher tier.
Seven-day money-back guarantee on all paid plans. Email hello@tageasy.io within 7 days of being charged for a full refund.
Drop any URL on /check and TagEasy fetches the homepage once, runs 17 tracking-quality checks (14 scored, 3 informational: GA4, GTM, Consent Mode v2, PII, vendor detection, script weight, CMP, HTTPS, debug-leak, and more), and returns a 0–100 score plus a shareable report. The audit doesn't store the page contents — only the per-check tally, vendor list, and platform guess. Aggregated, this is what powers /benchmarks. No API key, no signup, no obligation — and yes, you can audit your competitor.
Yes. On /sites/{your-domain} you'll see a "Claim this domain" panel. Sign in, click Start verification, publish the DNS TXT record we give you (24h TTL), then hit Verify. We resolve the TXT record live, match it against your token, and stamp the profile with a verified badge. One claim per domain. After verification you can choose what's surfaced on the profile.
Yes — there are three free read endpoints, all CORS-open, no API key required, 60 requests/hour per IP. GET /api/public-audit/by-domain/{domain} returns the latest audit as JSON. GET /api/public-audit/benchmarks returns the aggregate stats with optional ?segment= filter. GET /api/public-badge/{domain}.svg returns an embeddable score badge. There's also an Atom feed at /sites/atom for recent significant score changes.
TagEasy combines three things those tools don't: (1) public benchmarks built from a real, open audit corpus, so "is my Consent Mode v2 setup good?" gets a numerical answer; (2) an AI co-pilot that compares what TagEasy thinks is configured against what your live homepage is actually loading, which is where most tracking bugs hide; (3) per-domain shareable profiles that owners can verify via DNS, so the dataset has trust attached to it.
3 more answers on this topic in the full FAQ, and the jargon is defined in the tracking glossary.
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