All comparisons/vs Stape

Honest comparison

TagEasy vs Stape

Managed hosting for server-side GTM containers — the default way to run sGTM without operating your own Cloud Run. Here's when each makes sense — we'll name the cases where Stape is the better choice, because pretending otherwise insults your time.

Pick Stape if…

  • You already know exactly what server-side setup you want and just need somewhere reliable to host the container. That is precisely what Stape sells, and it is inexpensive.
  • You have an agency or consultant configuring sGTM for you and need infrastructure, not guidance.
  • You want power-user features like custom subdomains, cookie-keeper, and their own tag templates.

Pick TagEasy if…

  • You want the setup and monitoring decided for you rather than hosting a container you still have to configure correctly.
  • You want to know when the server container stops forwarding — hosting tells you it is up, not that your purchases are arriving.
  • You want the client-side half governed too: consent correctness, PII scanning, duplicate pixels, tracking parity across page types.
  • You are not yet sure server-side is worth it, and want a free audit and public benchmarks to decide against.

Side-by-side

FeatureTagEasyStape
Hosted sGTM containerConfiguration + forwardingYes — core product
Server-side event forwardingGA4, Meta CAPI, Ads, TikTokVia sGTM tags
Setup guidance for non-experts6-step wizardDocs + templates
Monitoring that events arriveDrift + anomaly alertsInfrastructure uptime
Client-side container auditsYesNo
Consent Mode v2 + PII checksYesNo
Free public auditor + benchmarksYesNo
CostFrom $59/moFrom ~$20/mo hosting

Coexistence + migration

Not really competitors — Stape is where a server container runs, TagEasy is what decides what it should be doing and tells you when it stops. Plenty of setups sensibly use both: Stape for the infrastructure, TagEasy for the configuration, auditing, and alerting on top.

See how your own setup scores

The free TagEasy audit takes any URL, scores it against 13 checks (GA4, GTM, Consent Mode v2, PII, vendor detection, more), and tells you what Stape would have caught vs. what you're missing today.

Run a free audit