Audit comparison
vox.com
Jul 9, 2026, 03:30 AM UTC → Sep 15, 2026, 03:31 AM UTC
Older
74/100
Jul 9, 2026, 03:30 AM UTC
Change
-1
regressed
Newer
73/100
Sep 15, 2026, 03:31 AM UTC
Summary
Mostly there (WordPress) (no major vendors detected), but missing Consent Mode v2 drops the score.
Mostly there (WordPress) (running 1 ad pixel), but missing Consent Mode v2 drops the score.
What changed
Single GA4 property
pass warn
2 different GA4 measurement IDs detected on the same page. This is sometimes intentional (parallel reporting), more often a misconfig that fragments your data.
Tracking on deep pages
Newly checked — pass
Tracking is consistent between the homepage and /2018/12/7/18113237/ethics-and-guidelin… — the same GA4 property loads on both.
GTM container
warn pass
Container GTM-P8BMK78P is loading.
Meta Pixel
warn pass
Meta Pixel is initialised.
Consent banner
warn pass
A consent-management platform (OneTrust / Cookiebot / etc.) is loading on this page.
DataLayer initialised
warn pass
The page initialises `window.dataLayer` — standard GTM-ready foundation.