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TagEasy tracking audit

51out of 100

cuup.com

Needs attention

Significant gaps for a WordPress site — see the failing checks below.

WordPressGTMAttentiveHotjar
Audited Oct 16, 2026Visit site
audited byTagEasy
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Vendors detected (3)

Across the homepage HTML and the GTM container (if one is loaded). Grouped by category.

Analytics
GTM
DTC / Marketing
Attentive
Session replay
Hotjar

Top 88% of WordPress sites we've audited

Across 34 audited WordPress domains, the median score is 71. cuup.com sits below the median by 20 points.

What we found

  • GA4 measurement ID

    Fail

    No GA4 measurement id loaded. Without GA4, you’re flying blind on attribution.

    How TagEasy helps: TagEasy ships a guided setup wizard — connect your GA4 in 5 minutes.

  • Consent Mode v2

    Fail

    No Consent Mode v2 signals detected. Required for EU traffic since March 2024.

    How TagEasy helps: TagEasy audits your container against Consent Mode v2 + flags ad tags missing the signal.

  • Meta Pixel

    Warn

    No Meta Pixel detected — fine if you don’t advertise on Meta.

    How TagEasy helps: TagEasy auto-configures Meta Pixel + Conversions API if you want it.

  • TikTok Pixel

    Warn

    No TikTok Pixel — fine if TikTok ads aren’t part of your stack.

    How TagEasy helps: TagEasy auto-configures the TikTok Pixel if you need it.

  • Google Ads conversion

    Warn

    No Google Ads conversion tag detected — fine if you don’t run Google Ads.

    How TagEasy helps: TagEasy auto-configures Google Ads conversions on the goals step of the wizard.

  • DataLayer initialised

    Warn

    No `window.dataLayer` initialisation detected in the initial HTML. Most templating libraries don't do this for you.

    How TagEasy helps: TagEasy's install snippet sets this up correctly.

  • GTM container

    Pass

    Container GTM-PWW94X2 is loading.

  • PII in URL

    Pass

    No emails or phone numbers detected in the URL.

  • Tracking script weight

    Pass

    0 B across identified analytics + tag-manager scripts.

  • GTM debug mode

    Pass

    No GTM debug/preview parameters exposed.

  • HTTPS

    Pass

    Page served over HTTPS — tracking pixels can set secure cookies and Consent Mode v2 works correctly.

  • Single GA4 property

    Pass

    No duplicate GA4 properties.

  • Consent banner

    Pass

    A consent-management platform (OneTrust / Cookiebot / etc.) is loading on this page.

  • Tracking on deep pages

    Pass

    Tracking is consistent between the homepage and /products/the-balconette---draped-satin… — the same GTM container loads on both.

Want this fixed?

TagEasy walks you through fixing each issue above, ships you a working container, and monitors it forever after.

The demo is a real workspace with sample data — no signup, no card, nothing to uninstall.

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